The London Eye Commemorative Sheet features 10 big wheel-themed images.
They include views of London from the Eye, the wheel on the skyline and a sketch entered into the competition in 1993 to create a millennium landmark.
More than 38 million visitors have enjoyed panoramic views of the capital since the London Eye went up on the South Bank in 2000.
Royal Mail Stamps spokesman Philip Parker said: "The London Eye is a striking addition to the capital's skyline, providing a contemporary touch that works in combination with other famous London landmarks."
"This commemorative stamp sheet celebrates the 10th anniversary of this hugely popular visitor attraction, combining superb photographs with the story behind this magnificent feat of precision engineering."